Many people may overlook the importance of Google’s ‘People Also Ask’ boxes. More than likely, you have stumbled upon these boxes when performing Google searches. These boxes feature popular questions (also known as suggestions) that other people have searched. These boxes also include brief, direct answers that help people...
Why is Native Advertising Effective? The ways we advertise our brands or products to encourage consumers to engage with us have changed drastically over the past decade. Remember those incessant pop-up ads whenever you would click on a website’s URL? Remember feeling immediately turned off by the site and...
Switching your existing static website to a responsive framework of WordPress can bring effective benefits for you. Whether it’s media queries, plugins or an array of themes to choose from – WordPress Responsive Sites makes it easy for you to create a stunning blog or business page without the...
Six Steps to Rebrand Your Business Before you take the risk of rebranding your company, it’s important to seriously think about whether you should change your brand in the first place. If your target audience is changing, it’s a smart move to change along with them. To help you...
Want to convert your social content so that it meets all needs for all types of platforms? Social content offers incredible opportunities to create a loyal online following and funnel traffic toward your business! Here are some tips for converting your social content and getting more readership and viewers....
A small business can quickly learn the tricks of the trade from big businesses. As a SMB owner, you should take care to explore ways to manage your small business like those in the big industries. Fortunately, you don’t have to go too far out of your way to make big things...
It isn’t very appealing to consumers when you just having a box on your website that says, “Sign up for my email list!” When building an email list for your business, you need to give an incentive to sign up by offering something of value for free. You’re probably...
4 Reasons Why SEO is Essential Often, marketing agencies place their primary focus on content marketing, but even more important than that is the web design and search engine optimization. Marketers are putting the cart before the horse if they’re looking at content marketing efforts ahead of web design. There’s...
What is Brand Identity? Brand identity is what draws customers to you, what keeps customers coming back, what inspires them to stick with you if things go wrong and what can drive you to grow and improve your company. You can establish your own brand identity with these five...
