Organic searches are essential for the success of your website. But, what exactly is an organic search you might ask? In a nutshell, as incredible as your branding may be or as innovative as your product or service no doubt is, if you’re not ranking on the first page...
Every year, new ways to engage in social media emerge. It’s important to review and implement these new features into your social media strategy. If you try new things on social media this year that other brands aren’t doing, you have a much better chance of surprising your audience...
4 Tips to get your Marketing on Track 2018 Staying ahead of marketing trends and mastering new techniques and technologies is a never-ending challenge for all of us. With so many options to engage followers, it can be overwhelming. Here are 4 trends to keep an eye on in...
You might know the basics of how to use Instagram, but that’s not enough to increase your profile visits and engagement with your content. There are some extra steps you can use to improve your discovery and popularity. The below tips will help you ‘step up your game’: Use...
What is A/B Testing? In essence, A/B testing is a way to measure two versions of something to see which is more successful. Think about it this way: When you and your friend are coming home from your favorite coffee shop, you might discuss what route is the fastest way...
What is Pinterest? Many small businesses focus on creating a Facebook, Instagram and Twitter, but there is a hidden social media market called Pinterest that is unnoticed by most B2C companies. Maybe it’s because they may not have heard about the site and its many benefits. With 200 million monthly...
If you’re a business, more than likely you have a website and even more important, let’s hope you have some CTA’s on your pages. There’s no such thing as a successful marketing campaign unless there is a successful CTA. If you want to make money, get more conversions, more...
Back in the day, you would have been able to get away with handing out business cards or a phone number, but not anymore. If you don’t have a good and visually appealing website for your business, you’re non-existent to users online. Many business owners believe that any website...
Tips on How to Effectively Use #Hashtag in your Marketing Campaign With social media expanding its reach everyday in order for users to connect online, there are some new tools you might not understand how to use properly – and one of these tools is called the hashtag. The...